5 Reasons Why Publishers Will Benefit from Native Web Integration

Maximize revenue, reduce costs and future-proof your releases: why utilizing the web-based metagame will boost your bottom line.

Success in today’s gaming industry requires more than just great games – publishers need innovations that give them an edge. Native web integration does exactly that, blending core gameplay with web technologies to unlock the full potential of the metagame i.e. the web ecosystem surrounding the game.

By utilizing the web-based metagame, publishers can go direct-to-consumer, drive engagement, and streamline development costs, positioning themselves for success in an increasingly crowded industry.

Here are five key reasons why native web integration is the future:

1. Maximize Revenue

Native web integration allows microtransactions and in-game purchases to be handled within the web-based metagame, reducing dependency on the engine. It allows for cosmetic purchases and participation in special events, even outside of regular gameplay, boosting engagement on the go.

This paves the way for more frequent and diverse monetization opportunities beyond core gameplay, resulting in a richer, multifaceted player experience and driving greater revenue potential without interrupting the flow of the game.

In a world where games compete with giants like Netflix, TikTok—and even sleep— this persistent connection to the game ecosystem can significantly boost player loyalty and lifetime value.

2. Reduce Development Costs

Leveraging the web-based metagame allows for quicker updates and easier maintenance, lowering costs for publishers. By updating the surrounding web elements independently of the core game, publishers can streamline development processes and allocate resources more effectively.

At HiberWorld, the UGC platform powered by the Hiber3D engine, we housed progression and monetization entirely on the web, allowing for rapid content updates without extensive client-side changes. This approach reduces the need for costly, large-scale updates to the game itself.

3. Streamlined Updates

Web integration bypasses app store delays, allowing publishers to roll out changes and new content quickly. Whether used alongside app stores or as a fully web-based experience, this agility is crucial for keeping players engaged.

Publishers can respond to feedback, launch time-sensitive events, and continuously improve the game experience without the delays typically associated with traditional update processes. This adaptability keeps the experience fresh and players invested.

4. Cross-Platform Compatibility

Web integration ensures a consistent experience across devices, broadening player reach without extensive additional development. This capability enables publishers to engage a wider audience and adapt to varied player preferences across platforms. Players can transition between mobile, desktop, and even console versions of the game, maintaining their progress and enjoying a unified experience regardless of the device they choose to play on.

5. Improved Data Control

A direct-to-consumer model through the web-based metagame gives publishers better insights and control over player data and allows for customized marketing strategies. By analyzing player behavior within the web layer, publishers can create targeted promotions, offer personalized content, and optimize monetization strategies.

This deeper insight allows for more targeted promotions, personalized content, and informed decision-making when it comes to game development and monetization strategies.

Our Perspective:

Since 2017, Hiber has been invested in native web integration while developing HiberWorld, a UGC platform. Today, HiberWorld supports over 6.5 million web games and 1.2 million creators, fostering a global community deeply engaged through web-based metagame and meta-progression systems.

The future of gaming lies in building ecosystems that extend beyond the core game, and native web integration is the key to unlocking this potential. Publishers who adopt this approach will not only boost revenue and cut costs but also future-proof their games against evolving market trends.

As players increasingly expect frictionless, cross-platform experiences with constant updates and engaging content, native web integration – combined with the latest innovations in web technology like WebGPU – offers publishers the opportunity to redefine how they meet these demands while boosting their bottom lines.

Contact us to learn how the Hiber3D engine can unlock new opportunities for your next project.

Why the Web is the Future of Gaming

3 Reasons the Web is Shaping Gaming’s Future—and Why the Hiber3D Engine is Ready to Power that Change.

Browser is the new black.

Mobile gaming already commands the largest share of the games industry, holding over 50% of the market. By 2030, the mobile market is projected to hit $272 billion USD, with an annual growth rate of 11%. That’s colossal, but not at all surprising. What’s more interesting is how the landscape is evolving and where the future opportunities lie.

Emerging markets driven by a growing youth population with spending power and improving infrastructure, are pushing the demand for mobile through the roof. These markets are home to 1 billion gamers, yet, they face significant challenges like high data costs, sluggish internet, a diverse range of devices, making app downloads both expensive and cumbersome.

Browser-based mobile games are solving this with instant play, broad device compatibility, and removing the need for frequent downloads or updates. But the point is, to run a high end, immersive game on any web browser, across any device, anywhere, you’ll need an engine that’s light enough – such as one with a sub 5 megabyte core.

Skip the middlemen and go D2C

Since the late 2000’s mobile games have relied on the app stores for distribution, monetization and a global reach. However, as mentioned in Jonas Tageman’s On Web First blog, what started out as a dream scenario for many, has long since become a headache. And, as with every monopoly, when the tolls get too high, people start looking for a detour – and in mobile gaming, that detour is the web.

As noted by Archie Stonehill of Stash, the disruption of the mobile ecosystem is already well and truly underway, not least with alternative app-stores rising on the strength of Epic’s win, but with more and more developers choosing to go direct to consumer not only to circumvent fees (30% on gross revenue) and market saturation, but to leverage game data for personalized marketing. Among myriad other benefits with D2C are price flexibility, broader reach (less censoring), customized user interfaces, and the possibility to localize content.

At the heart of this disruption, web-first game engines like Hiber3D are enabling developers to set themselves up for long-term success, by maintaining control of their revenue and data, while also achieving greater market penetration i.e. more money per sale plus a larger market to sell in.

True Web Games > Traditional Games on the Web

To unlock the full potential of web gaming, we need to fundamentally rethink how games are built. Elements traditionally housed within the engine can easily bloat a web game, meaning large, unnecessary downloads and long load times. By fully utilizing the capabilities of the web, many components – like shops, progression systems, and personalization – can, and should, live in the browser instead. We call this approach ‘true web games,’ where the engine is kept light and fast to ensure a smoother user experience while also cutting down on development costs and time. This also allows for smaller, more targeted patches and updates.

At Hiber, we are adamant that the web is the future of mobile gaming. And it’s not just about porting games to the web, it’s about fully embracing the potential of web technologies to deliver the best possible game experiences, not only in gameplay but also in the metagame.

Hiber3D – Mid Year Roundup

July 2024 Edition

The first half of 2024 flew by in the blink of an eye, and we packed it full of milestones. From Hiber3D engine enhancements to strategic partnerships to innovative AI tools and a brand revamp, we left no stone unturned.

Let’s take a look at the highlights…

Hiber3D Mid Year Roundup

HIBER3D PRODUCT INNOVATIONS

World Creator

Our text-to-3D world tool was made available to all users in January 2024, following a period in pre-alpha when over 10,000 early access members signed up for the opportunity to test and give feedback on the technology. With over 90 thousand prompts entered to date, this tool is democratizing 3D world-building, making it accessible to anyone. Try the World Creator today.

SkyScape AI

Building on the success of the World Creator, we launched SkyScape AI, our image-to-3D world tool. Create virtual environments based on any image to push the boundaries of creation. Try SkyScape today.

SkyScape AI powered the Hiber3D engine.

HIBER3D MILESTONES

Shooter and other Game Modes

We added shooting mechanics to the growing list of gameplay features included in the Hiber3D engine, i.e. driving, flying, platformers, obbys and customizable game rules. All of these are accessible right out of the box! This means less time spent hunting for third-party plugins, custom coding, and building foundations, and more time spent on creating incredible games and experiences.

HiBux In-App Currency Launch

We partnered with Stash to introduce our in-app currency HiBux within our web-first HiberWorld UGC platform. A significant milestone on the road to building out a thriving creator economy.

HiberLabs Tests with HDK

We put the Hiber3D Development Kit (HDK) to the test with our HiberLabs series – a collection of games spanning diverse genres. From Halloween thrillers, to Turbo Goal (vehicle football), hover car racers, snowboarders, the hugely popular Sumo Cars (vehicle wrestling), and an engaging side-scroller series, each of these games highlights the ease, speed, and flexibility of creating with the Hiber3D engine.

New Gameplay Modes Out-Of-The-Box with the Hiber3D Engine

HIBER3D EVENTS AND PARTNERSHIPS

Google Next, Leap, Nordic Games

We traveled the globe over the past few months to showcase our Hiber3D engine to the worldwide tech community, most notably Dice Summit in Las Vegas, Leap in Riyadh, GDC in San Francisco, Google Next in Las Vegas to unveil SkyScape, and last but not least Nordic Game in Malmö.

The Voice, Angry Birds

We launched two premium branded avatar catalogs in collaboration with Ready Player Me for the iconic Angry Birds and The Voice IPs. These gamified brand spaces showcased exclusive purchasable wearables and have racked up almost 2M plays to date.

Angry Birds powered by Hiber3D

NEW BRANDING

Last but not least, this year marked a new chapter for Hiber3D with the launch of our new visual identity and website that reflects our commitment to innovation, creativity, and exploration. We hope you love the new look as much as we do!

Looking Ahead

The past six months have been a whirlwind of activity and progress, and we expect the next six to be nothing less. We can’t wait to show you what we’ve got cooking.

Thank you for being a part of our journey. Here’s to many more months of innovation, creativity, and community! Get in touch to learn more about the Hiber3D engine.